How a Man’s Legacy/Power is Etched onto His Skin with Jewelry

The naked body has been the form of much of the world’s greatest art and conversation pieces, but beyond those six-pack abs and body ink (i.e. tattoos), a man’s greatest opportunity to alter his character and legacy is to utilize the power of fashion. In particular, the man’s fashion accessory (or jewelry) has grown quite […]

Men’s Shopping Online – Best Style and Fashion

While some guys may count on their girlfriend (and mom) for some things, like underwear and daily fashion advice. We think that you can do better. In some cases – a lot better. Over the next few minutes, we’re going to set you up so that you never need to look to anyone’s advice on […]

Fall/Winter Boots Made for Walking… in Rugged Style

When the sun starts to dip low in the sky, the crisp air rises, the leaves begin to drop and the snow fall – we may wear our fashion sneakers around the house, but we put on our boots on when its time to take on the urban landscape. The essential gear of Fall should […]

The 6 Fall/Winter Rules for Wearing Plaid Responsibly

A man has absolutely no reason to fear plaid, provided his direction is clear, honest, and well guided. We like floral prints during the warmer months, but they need to be handled like liquid nitrogen, as too much can light the night on fire (and not in a good way). Plaids, on the other hand, […]

Beauty Trends Men Love/Need, But Won’t Share Publicly

Shhh, We Have A Secret! Most men are like wine – the older they get, the better they look. But of course, they need to take care of themselves, to look that good. A modern man works out regularly, watches what he eats, and embraces beauty trends to improve his appearance.  Let’s see what beauty […]

The Roundup – Mens Summer Style (Not Lacey Shorts)

Fashion experts have once touted lacey shorts as the new hot summer trend for men – but fear not, as we’d like to set the record straight. Lacey is not ‘in’. What is – is staying cool, relaxed, being active, looking beach and barbecue ready, while also keeping it simple. And yeah, this really doesn’t […]

4 Short-Sleeve Shirts Every Man Should Have For Summer

We don’t like to put a number to something unless it matters, like a six-digit annual salary, 300lb bench press, a nine-inch… beard, and definitely a wardrobe complete with the four essential short sleeve shirts for Summer. Basic (Sometimes Not So Basic) White T-Shirt A white t-shirt is practically your wingman at almost every important […]

Best Bracelets for Men – The Wardrobe Essential

A watch is one of a man’s greatest fashion statements he can make to other men. It may only come second to owning one of this century’s 10 greatest cars, vintage classics, or most coveted convertibles. But wait one minute here, what about making a statement that speaks fashion to the world – including women, […]

8 Best Alternatives to Owning a Rolex Watch

The elegance and style of a Rolex Submariner is undeniable, but it’s simply not in the cards for many men. And while a timepiece can make a statement, many offer distinctive design elements that make them worthy of any discerning gentleman. These are a few of our best suggestions, from high-end steel sports diving watches […]

Urbasm’s Style Notes On Wearing Layers

Back in the ’80s, one’s coolness factor was often measured by the number of popped collar’s he could fit over the top of his swelled head. Today, layering has opened up to all sorts of ‘rules’ to fabrics, textures, and colors. As we head into the transition of Summer to Fall, layering can take on […]